Branding – this is where it begins and ends. Your brand is much more than the look and feel of your logo, letterhead and website. We're talking about your heart and soul; a visual representation of the emotion, tireless effort and vision behind your organization. We respect and nurture any brand we are lucky enough to establish, develop or modify through meticulous research, planning and design.
"What you've done is just type. Take it back, manipulate it, play with it. Make it say something."
Hoffman Warnick
Hoffman Warnick, an intellectual property law firm, was looking for a new corporate identity to mirror their status as an industry leader. We provided a clean, modern design with elements of agility and movement. The corporate identity package, including print and web, has contributed to Hoffman Warnick's continued growth.
Montgomery County Business Development Center
What began as a website redesign for the Montgomery County Business Development Center turned into a full scale corporate identity project. We designed a strong logo to represent the economic growth fostered by the MDBDC. The logo appears on all official MCBDC materials.
Statewide Financial System
When the Office of the New York State Comptroller and the New York State Financial Management System sought to create a new State Agency to consolidate the State’s accounting systems we were brought in to develop the brand identity. We created the logo, along with a website design for the newly created Statewide Financial System.
1st National Bank of Scotia
We created a new corporate identity for 1st National Bank of Scotia, including logo, print collateral and signage. The logo was designed to evoke the Bank's long history, stability and commitment to putting customers and the local community 1st.
Gleason, Dunn, Walsh and O'Shea
Gleason, Dunn, Walsh and O'Shea came to us for a new corporate identity to convey their experience, professionalism, practicality and personal service.
Mayor Jennings
When Albany Mayor Jerry Jennings decided to run for a 5th term as the leader of New York State's Capital, he turned to us for a new logo. We developed a strong design to reinforce the Mayor's experience and dedication to his constituents.
National Museum of Dance
We developed the National Museum of Dance logo as the cornerstone of the museum's re-branding campaign. The logo resides on all museum signage and letterhead, elegantly representing all forms of dance.
The Excelsior Plan
We developed The Excelsior Plan logo for the New York State Department of Civil Service upon the inception of the new, lower cost health insurance plan for local government employees.
Frank Gallo & Son Florist
We developed a logo for Frank Gallo & Son Florist to modernize the brand while maintaining their traditional corporate colors.
100th Anniversary Balanchine
We developed the logo for the George Balanchine 100th Anniversary Celebration. We also directed the entire Celebration throughout Saratoga Springs, including a full–length documentary, life–size display pieces and print collateral.
CSEA
We developed the CSEA logo, which proudly represents New York's leading union. The logo appears on all official CSEA communications and marketing materials.